2023 Guide to Running a Successful Mini Golf Business

  • October 21, 2022
  • Construction,Courses,Design,Mini Golf,Opportunities,
  • Tracy Duncan
mini-golf-creations-wembley-at-night

Interested in running your own mini golf business in 2023 but don’t know where to start? At Mini Golf Creations we know just how difficult it can be for entrepreneurs to get started so we prepared this helpful guide to aid you on your path.

 

Research

The best place to start…is at the start! Before thinking about the clubs and the balls and all the fun obstacles, you need to first do research. It sounds boring but as the saying goes, fail to prepare, prepare to fail.

  • Ask yourself the following questions:
  • Is there already a mini golf course in the area?
  • What’s the population of the area?
  • Are there many families and potential customers in the area?
  • Are there any other businesses that might provide competition for customers?

 

Create a Business Plan

Business Plans are key for any business. Factoring in everything from start-up costs to projected revenue to staffing requirements puts you in the best position for success.

 

Pricing Strategy

A strong pricing strategy is imperative. You need to pick a price point that makes customers feel like they are receiving value for money whilst turning you a profit. Reductions should be put in place for groups and families.

 

Competitor Research

Visit other mini golf courses. Understand what you liked and didn’t like about them. What could you copy and what could you improve upon? How did they encourage customers to choose them over other attractions in the area? What was their pricing strategy?

 

Design

Once you have all the background work done, it’s time to get designing. Luckily for you, we are experts in Mini Golf design. Each course we create is unique and tailored to the size and shape of the land. And if you have any specific requirements, we are happy to integrate them.

 

Building

Not only do we design, but we are highly skilled Mini Golf builders! Choosing us saves the time and effort of having to get a separate designer and builder.

 

Marketing

How is anyone going to show up to your fantastic new course if you aren’t doing any Mini Golf marketing? Host a Grand Opening Event and communicate with potential customers regularly so they keep you top of mind and come back again and again.

If you are looking to build and run a Mini Golf business and find our offering of interest, don’t hesitate to contact us at Mini Golf Creations. We would be happy to help you on your exciting project.