Mini golf business can be a massive success with the right theme, landscapes and location. Mini golf or putt putt golf is an exciting source of entertainment that caters to people of all ages. The initial cost of design can vary based on the price of the land and design. However, the initial costs usually show immediate strong returns due to its popularity, good profit margins and additional flow on sales in Food and Beverage.
1. It’s all about the customer experience
The most critical aspect of a mini-golf club is the design of the course. A striking design can create a perfect gaming experience for the players. Another element that influences gameplay and the eventual success of your business is the quality of infrastructure used for your mini-golf.
2. Know your costs
In the initial planning stage, you have to consider the costs and burn-rate of your mini golf business. Your mini golf revenue will vary greatly depending on the target audience, location, marketing strategies and the ticket pricing. An 18-hole game layout typically costs around ten to twenty dollars per player.
The ideal target audience for a golf course would be families as the accumulated revenue generated from families can be great. Mini golf revenue may also vary based on the location and the existing entertainment alternatives in the vicinity. An effective marketing strategy can attract a greater customer base and generate more revenues.
For revenue growth, you can also add arcades, bars and food outlets. This can add to the element of entertainment and make your club an ideal place for families.
3. Do your research
Before setting up your mini golf business, you need to do some research, including market survey, target audience, legal expenses, costs of licenses, and upkeep costs. A detailed risk analysis would help in effective financial management and ensure a steady flow of revenue.
4. Size matters
Determining the size of your mini-golf course is the first important step. It will give you a rough estimate of how much money you will need to invest upfront as well as how much money you will need to charge for the tickets.
Talk to the mini golf experts
You don’t need any particular qualification to start your business or in this case, a mini-golf course business. Once the course is built, it will mostly just run itself. Regardless, it is still important to know the ins and outs of a mini-golf business before you get started. You can talk to us and discuss every aspect of starting your own mini golf business.
Our experts at Mini Golf Creations have almost 80 years of golf course design, we’ve taken that experience, adapted it to Mini golf and work with clubs and businesses to design and install stunning and profitable businesses.
If you’re thinking of starting a business, or additional and complimentary revenue streams to your current business or club, please feel free to contact or call our experts at Mini Golf Creations for a free consultation.